Published: 28 January 2026PIB / DD NewsGovernance
NITI Aayog Launches Sampoornata Abhiyan 2.0: 3-Month Drive for Saturating Services in Aspirational Districts
On January 28, 2026, NITI Aayog launched 'Sampoornata Abhiyan 2.0' — a three-month intensive campaign running from January 28 to April 14, 2026 — aimed at achieving full saturation of Key Performance Indicators (KPIs) in India's most underdeveloped regions. The campaign covers 112 Aspirational Districts and 513 Aspirational Blocks under the Aspirational Districts and Blocks Programme.
The initiative targets 5 critical KPIs per Aspirational District and 6 KPIs per Aspirational Block, covering domains including health, nutrition, sanitation, education, and animal welfare. Each district and block is required to prepare a 3-month action plan, conduct monthly progress tracking, and implement behaviour change communication campaigns. District-level officers will conduct concurrent monitoring field visits.
The campaign was inaugurated by NITI Aayog CEO B.V.R. Subrahmanyam in the presence of Planning Secretaries, District Collectors, and development partners. Rajasthan has several Aspirational Districts and Blocks — including parts of Baran, Dholpur, and Karauli — benefiting from the campaign's targeted interventions for improving human development indices.
0Mains angle
Q: Examine the design and objectives of NITI Aayog's Sampoornata Abhiyan 2.0 for human-development saturation in Aspirational Districts and Blocks.
Answer (50 words):
Launched by NITI Aayog on January 28, 2026, Sampoornata Abhiyan 2.0 runs three months to April 14, targeting 112 Aspirational Districts and 513 Aspirational Blocks. It saturates 5 KPIs per district and 6 per block across health, nutrition, sanitation, education, animal welfare; CEO B.V.R. Subrahmanyam inaugurated it; Rajasthan's Baran, Dholpur, Karauli benefit.
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Linked questionMedium
NITI Aayog launched 'Sampoornata Abhiyan 2.0' as a three-month intensive campaign running over which period?
Explanation · Correct answer CNITI Aayog launched 'Sampoornata Abhiyan 2.0' on January 28, 2026 as a three-month intensive campaign running from January 28 to April 14, 2026, aimed at saturating Key Performance Indicators in Aspirational Districts and Blocks.
Frequently asked questions
What is Sampoornata Abhiyan 2.0 and when was it launched by NITI Aayog?
Sampoornata Abhiyan 2.0 is a 3-month saturation campaign launched by NITI Aayog on January 28, 2026. It targets 112 Aspirational Districts and 513 Aspirational Blocks to achieve 100% saturation of key performance indicators (KPIs) in Health & Nutrition, Education, Agriculture & Water Resources, Financial Inclusion and Social Development.
What is the Aspirational Districts Programme and when was it originally launched?
The Aspirational Districts Programme was launched in 2018 to transform the most underdeveloped districts in India by focusing on measurable improvements in health, education, agriculture, financial inclusion, and basic infrastructure. NITI Aayog leads its monitoring using a data-driven competitive framework.
How many Aspirational Districts and Aspirational Blocks are covered under Sampoornata Abhiyan 2.0?
Sampoornata Abhiyan 2.0 covers 112 Aspirational Districts and 513 Aspirational Blocks across India. The campaign aims to achieve full saturation of government service delivery in these most underserved areas.
What are the key KPI sectors targeted by Sampoornata Abhiyan 2.0?
Sampoornata Abhiyan 2.0 targets KPIs across four core sectors: health, nutrition, education, and sanitation. The campaign uses data-driven monitoring to ensure 100% delivery of government schemes and services in these domains within aspirational districts and blocks.
What is NITI Aayog's role in the Aspirational Districts Programme?
NITI Aayog serves as the nodal agency for the Aspirational Districts Programme, providing strategic oversight, data monitoring, and competitive ranking of districts based on performance. It coordinates with central ministries and state governments to fast-track development in lagging regions.
