The Rajasthan government achieved a significant milestone under its Mukhyamantri Jal Swavlamban Abhiyan (MJSA) 2.0 initiative with the signing of Corporate Social Responsibility (CSR) Memoranda of Understanding (MoUs) totalling ₹100 crore on December 2, 2025. Piramal Foundation, Hindustan Petroleum Corporation Limited (HPCL), and ITC Limited were among the major corporates that signed agreements to fund rural water conservation infrastructure across the state.
Mukhyamantri Jal Swavlamban Abhiyan was first launched in 2016 under Chief Minister Vasundhara Raje to address chronic water scarcity in Rajasthan through community-based water harvesting structures. MJSA 2.0, relaunched by the Bhajanlal Sharma government, aims to build on the earlier programme's infrastructure and target groundwater recharge at a significantly larger scale.
The key objective of MJSA 2.0 is to construct or revive 60,000 water harvesting and soil-and-water conservation structures (traditional rainwater harvesting structures) across rural Rajasthan. These structures will recharge the rapidly depleting groundwater table in districts like Barmer, Jaisalmer, Jodhpur, Nagaur and Churu — some of the most water-stressed areas of the country.
CSR funding under the initiative will be channelled through a dedicated project management structure ensuring transparency. The ₹100 crore mobilised from private sector partners will complement state government allocations and MGNREGS (Mahatma Gandhi National Rural Employment Guarantee Scheme) labour funding. District-wise targets have been set based on groundwater depletion maps prepared by the Central Ground Water Board (CGWB). Officials stated that MJSA 2.0 aims to benefit approximately 5,000 villages across Rajasthan, providing water security for both drinking and irrigation needs.