The 100-day intensive awareness campaign under the Bal Vivah Mukt Bharat initiative concluded around March 8, 2026. The campaign, which ran from November 27, 2025 to March 8, 2026, reached over 11.81 crore citizens and collected more than 40 lakh pledges against child marriage. The goal is to reduce child marriage prevalence by 10% by 2026 and eliminate it entirely by 2030.

Balod district in Chhattisgarh achieved a milestone by becoming India's first child marriage-free district. India's child marriage rate has declined from 47% in 2005-06 (NFHS-3) to 23.3% in 2019-21 (NFHS-5). The campaign was led by the Ministry of Women and Child Development under the Prohibition of Child Marriage Act, 2006.