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Communication Networks
3.1 Formal Networks — Bavelas-Barrett Experiments
Alex Bavelas (1950) and Dwight Barrett (1951) at MIT conducted classic experiments on communication network structures — placing people at different positions and testing how network shape affects:
- Speed of problem-solving
- Accuracy of information
- Satisfaction of members
- Emergence of leadership
Five classic network patterns:
| Network | Structure | Speed | Accuracy | Satisfaction | Leadership |
|---|---|---|---|---|---|
| Wheel | All communicate through central hub | Fastest | High | Low (periphery members) | Clear (hub person) |
| Chain | Linear: A-B-C-D-E | Moderate | Moderate | Low | Moderate |
| Y (Fork) | Combination of chain and wheel | Fast | High | Low | Clear |
| Circle | Each communicates with 2 adjacent members | Slow | Low | High | Unclear |
| All-Channel (Comcon) | Everyone communicates with everyone | Slow | Low | Highest | None |
Applied to public administration:
- A District Disaster Management Committee in a crisis uses Wheel (collector at centre) for speed
- A policy design workshop uses All-Channel for creative input and buy-in
- A hierarchical government office typically operates on Chain (file → section → officer → SDM → collector)
3.2 Informal Networks — The Grapevine
Keith Davis (1953, HBR) coined the term grapevine for informal communication in organisations, based on the Civil War image of tangled telegraph wires resembling grapevines. Key findings:
- Grapevine information is 75–95% accurate but selectively omits context
- Fastest in anxiety-producing situations (restructuring, transfers, budget cuts)
- Managers dismiss grapevine but cannot eliminate it
Four grapevine patterns (Davis):
- Single Strand: A → B → C → D (like telephone) — least accurate; distortion accumulates
- Gossip Chain: One person tells all — effective for personal items
- Probability Chain: Random transmission — usually unimportant information
- Cluster Chain: Key people share with selected others — most common in organisations; most accurate
Management implication: Rather than suppress grapevine, effective administrators use it. Transparent official communication reduces anxiety-driven grapevine distortion. Senior IAS officers deliberately "leak" non-sensitive positive information through grapevine to build morale.
3.3 Direction of Formal Communication
| Direction | Description | Example | Risk |
|---|---|---|---|
| Downward | From higher to lower hierarchy | Policy circulars from department to field staff | Filtering, distortion at each level |
| Upward | From lower to higher hierarchy | Monthly performance reports from tehsil to district | Suppression of bad news |
| Horizontal/Lateral | Between same-level positions | Inter-department coordination meetings | Territorial conflicts |
| Diagonal | Across hierarchy and departments | Task force communication | Bypassing authority concerns |
| External | Organisation to external stakeholders | Press releases, citizen portals | Reputational risk |
